Skip to main content
859.396.8606 Get a quote
About us

Experience matters.

We help businesses succeed in the digital world, whether that means more online visibility, a brand identity that sticks or a website that stands out from the crowd. Our experts learn your unique needs and goals, then craft custom solutions that deliver real results.

Our story

Every major shift in digital. We were there.

1998Online since 1998Building websites and marketing them from the early days of the commercial internet.
ThenSearch engines builtHands-on work building search, which is why our SEO predates Google.
ThenE-commerce pioneeredEarly online stores, long before they were a given.
AlwaysPPC since its inceptionPay-per-click from day one, now across Google Ads and Microsoft Ads.
TodayAI, built around youConsulting, transition, custom apps and AI search optimization.
The people behind the work

63+ years of combined experience.

Knowing how to get the best results for our clients is a learned skill, and we've been taught by the best.

DJDon JohnsonFounder and CEO
28years in web and digital marketing
Web developmentSEOAI
BHBrian HyattBusiness partner
20+years of business leadership
CEOCOOSalesGoogle Ads
MMMylon MarcellDirector of IT
15+years leading web and IT
Web developmentIT
What makes us different

Four things we bring to every project.

01Digital strategyBefore defining our approach, we clarify your overall goal, then analyze content, search keywords, competitors and engagement channels to build a comprehensive plan.
02Brand-firstFirst impressions are crucial. In a world of constant stimuli, we capture attention with visually stunning, innovative and user-friendly experiences.
03Custom developmentWe reject one-size-fits-all. Every solution is tailored to your unique needs and processes, streamlining and enhancing your digital workflows.
04Integrated marketingOur multi-channel solutions are guided by which channels will deliver the highest return on investment, then we keep optimizing them.
FAQ

Questions we hear a lot.

Still have a question? Call 859.396.8606.

Digital Impact is a full-service digital marketing and AI services agency headquartered in Lexington, Kentucky. With over 25 years of experience in the digital marketing industry, their team of experts provides custom solutions across SEO, PPC, web design, creative branding, social media marketing, AI consulting, AI transition services, AI app development, and AI optimization (AIO/AEO/GEO). They serve businesses throughout Kentucky including Lexington and Louisville.

The top of Google.
The top of the answer.

Let's get you there.