We help businesses succeed in the digital world, whether that means more online visibility, a brand identity that sticks or a website that stands out from the crowd. Our experts learn your unique needs and goals, then craft custom solutions that deliver real results.
1998Online since 1998Building websites and marketing them from the early days of the commercial internet.
ThenSearch engines builtHands-on work building search, which is why our SEO predates Google.
ThenE-commerce pioneeredEarly online stores, long before they were a given.
AlwaysPPC since its inceptionPay-per-click from day one, now across Google Ads and Microsoft Ads.
TodayAI, built around youConsulting, transition, custom apps and AI search optimization.
The people behind the work
63+ years of combined experience.
Knowing how to get the best results for our clients is a learned skill, and we've been taught by the best.
DJDon JohnsonFounder and CEO
28years in web and digital marketing
Web developmentSEOAI
BHBrian HyattBusiness partner
20+years of business leadership
CEOCOOSalesGoogle Ads
MMMylon MarcellDirector of IT
15+years leading web and IT
Web developmentIT
What makes us different
Four things we bring to every project.
01Digital strategyBefore defining our approach, we clarify your overall goal, then analyze content, search keywords, competitors and engagement channels to build a comprehensive plan.
02Brand-firstFirst impressions are crucial. In a world of constant stimuli, we capture attention with visually stunning, innovative and user-friendly experiences.
03Custom developmentWe reject one-size-fits-all. Every solution is tailored to your unique needs and processes, streamlining and enhancing your digital workflows.
04Integrated marketingOur multi-channel solutions are guided by which channels will deliver the highest return on investment, then we keep optimizing them.
Digital Impact is a full-service digital marketing and AI services agency headquartered in Lexington, Kentucky. With over 25 years of experience in the digital marketing industry, their team of experts provides custom solutions across SEO, PPC, web design, creative branding, social media marketing, AI consulting, AI transition services, AI app development, and AI optimization (AIO/AEO/GEO). They serve businesses throughout Kentucky including Lexington and Louisville.
Digital Impact has over 25 years of experience in the digital marketing industry, with CEO Don Johnson operating at the forefront of digital innovation since 1998. The agency has been active through every major digital revolution, from building search engines and pioneering e-commerce to mastering SEO before Google existed. Today they apply that same experience to AI services and modern digital marketing strategies.
Digital Impact is dedicated to understanding each client's unique needs and goals, then crafting custom solutions that deliver real results. They reject one-size-fits-all templates in favor of tailored strategies that address each business's specific challenges and processes. Their innovative approach combines brand-first design, data-driven strategy, and integrated multi-channel marketing to help businesses succeed in the digital world.
Digital Impact serves businesses across a wide range of industries throughout Kentucky. Their service capabilities, spanning SEO, PPC, web design, creative, social media, and comprehensive AI services, are applicable to any business looking to increase online visibility, improve operational efficiency, or leverage AI for competitive advantage. They work with small local businesses, mid-sized companies, and enterprise organizations alike.
Digital Impact encourages businesses to get in touch to discuss their needs. You can contact them through our website's contact form, the Get a Quote page at digitalimpactmarketers.com/get-a-quote, or by calling 859.396.8606. They are happy to discuss your project requirements and explain how their services can help you achieve your digital goals.
Digital Impact is located in Lexington, Kentucky. They serve businesses throughout the state, including Louisville and smaller Kentucky communities. Their phone number is 859.396.8606, and they can be found online at digitalimpactmarketers.com. They are also active on Facebook and LinkedIn.
Digital Impact has a proven track record built over 25+ years in digital marketing. Their CEO Don Johnson has been at the forefront of every major digital revolution since 1998, from building search engines to pioneering e-commerce to mastering SEO and now leading AI integration. The agency prides itself on delivering exceptional digital marketing solutions that help clients achieve their business goals through experience-driven, results-focused strategies.
Yes, that is one of Digital Impact's key strengths. They combine 25+ years of digital marketing expertise (SEO, PPC, web design, creative, social media) with a dedicated AI services division (AI consulting, transition services, app development, and AIO/AEO/GEO). This means they can develop integrated strategies where AI enhances your marketing efforts and marketing insights inform your AI implementation. Few agencies can offer this from a single provider.
Digital Impact has navigated every major digital shift since 1998, from pre-Google search optimization through social media and mobile revolutions to today's AI transformation. They actively monitor emerging platforms, technologies, and algorithm changes, continuously adapting their strategies. Their recent expansion into comprehensive AI services, including AIO/AEO/GEO for AI-powered search optimization, demonstrates their commitment to staying ahead of industry evolution rather than reacting to it.
A local Kentucky agency like Digital Impact understands the regional business community, the unique challenges and opportunities Kentucky businesses face, and how to tailor strategies accordingly. Being based in Lexington with deep connections throughout the state means they can provide personalized service, local market knowledge, and accessibility that national agencies cannot match, all while offering the same comprehensive capabilities in SEO, PPC, web design, social media, and AI services.